The GT badge more than just a slick piece of marketing for Kia vehicles

By Product Expert | Posted in Kia Forte, Kia Stinger, Shareable on Tuesday, August 27th, 2019 at 1:17 pm
A close-up photo of the GT badge used by the Kia Forte.

What does GT mean for Kia vehicles?

Kia has built its reputation on vehicles that are efficient and affordable. Those elements are still very much on display with the inventory available at showrooms, like the one hosted by Kia of Mankato. However, the automaker is shifting its narrative a bit – especially with a couple of its sedans. If you pay as close attention to what the automaker has been producing, you may have noticed that there are a couple of models wearing a ‘GT’ badge. So, what does GT mean for Kia vehicles? Lots of automakers have slapped a GT label on their cars with little meaningful change to go with it. A few members of the Kia of Mankato product expert team did a little looking around for answers and this is what they found.

READ MORE: How can Kia technology help you enjoy your commute even more?

The GT label, historically, stands for ‘Gran Turismo’ or ‘Grand Touring.’ And, no, it’s not just the name of a video game franchise. Italian automakers were among the first to start using this label to mark vehicles that were equipped to transport customers for long distances in relative comfort. As time wore on, the GT label generally means that a car has something a little extra under the hood. This is the interpretation that Kia appears to be using.

When the Kia Stinger was first introduced, it was always going to be the brand’s highest-performing platform. The automaker really doubled down by adding a GT trim grade to the Stinger lineup. In fact, the Stinger is available in GT1 and GT2 trims, each with an ascending level of refinement and performance-related equipment.

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Kia wanted to bring that kind of high-performance experience to its potential customers that are shopping for something with a lower price tag. The Forte introduced a GT trim of its own for the completely redesigned 2019 model. Not only was the new Forte reimagined to bear more than a passing resemblance to the Stinger, but it also received a more powerful engine option that has been carried over into the 2020 model. Both model years of the Kia Forte are available right now at Kia of Mankato.

If you’d like to see what the GT badge really brings to a Kia vehicle for yourself, make an appointment with a Kia of Mankato product expert today.

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